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Discover our prestigious collections of luxury watches and fine jewelry.
Brand: IWC
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IWC | Men & Ladies Watches | Watches World

Founded in 1868, International Watch Co (IWC) is a Swiss luxury watch brand under the Richemont Group. The founder, Florentine Ariosto, dreamt of creating a brand suitable for the American market. IWC secured its spot as the only Swiss watchmaking brand to receive a license to create watches for the United States Navy, making pilot watches with the finest materials.  If you are a die-hard enthusiast of military watches, the IWC Pilot is the collection to look out for.  The brand is renowned for its technical versatility in watchmaking and pays so much attention to its movements and complication techniques.

Is IWC a luxury brand?

With over 150 years of laudable watchmaking history, IWC is widely considered a luxury brand. They make their movements in-house and use high-quality materials and precious metals like titanium, gold, and platinum to create fantastic timepieces. The brand also uses Sapphire Crystal, a durable and scratch-resistant material to cover its dial. All these traits are what make IWC a luxury brand.

What is so special about IWC?

There are lots of features that make IWC unique. If you are an aesthete, the artistic design and detailing on an IWC timepiece will grab your attention. The brand focuses on making timepieces that defy normal technical expectations. For instance, the Grand Complication is one of the most complicated timepieces with 659 parts. Also, the IWC Aquatimer was the first watch to be waterproof up to 2,000 meters. Then there’s the IWC Da Vinci watch which can be accurate for 500 years. So, if you decide to purchase an IWC, you’re not just buying a luxury watch but one that blends aesthetic detail with great functionality.

Are IWC watches worth the money?

Few luxury watches retain their value in the market. IWC is part of that select few. Unlike some other luxury watches, only a few IWC watches are produced each year making them rare and exclusive. They don’t just hold their value, but they also make for great investments. Vintage IWC watches make for high resale value.

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